The story behind our brand
As a child my most memorable holidays were the ones spent by the storming Baltic sea. The happiest moments I can remember, were spent searching for bits of amber, humbly lying on the sand as a droplet of The Sun.
I never forget the happiness these moments brought to me, maybe remembrance of these happy days was an inspiration to start my now favorite hobby kitesurfing. This hobby created inspirational moments and encouraged me to travel around the World.
But what I also found in many of those beautiful beaches was not amber, but a big problem – pollution. And I just have to do something about it! That is how our idea came to life: we are taking what Baltic sea generously gives us as natural Baltic amber, and processing it into something that aware people can use in their daily lives and rituals. And by selling amber goods, we are able to donate part of our profit to the Global organisations that tirelessly work helping Oceans.
